
© 2009 - ISBN: 978-0-9714437-8-5
Learn the skills that make PowerPhrases possible
I'd like to try before I buy!
We would like to offer you a free, downloadable sample chapter of Speak Strong!
Purchase Speak Strong |
All Power Potentials Publishing orders are processed through our secure SpeakStrong Shopping Cart
“Speak Strong!” It’s a leadership skill,
a success strategy and a moral imperative.
Research shows 90% of us stay silent in situations that call for strong words.
Don’t want to rock the boat?
Author Meryl Runion, CSP, explains why some boats NEED to be rocked
…for the right reasons…at the right time…in the right way.
|
Meryl Runion’s PowerPhrases! Book Series has helped over a quarter million readers find the perfect phrases to communicate clearly. “Speak Strong” is the perfect “next step” for those who rely on communication skills to build successful careers and relationships. Includes an hour long audio CD

Introduction: A Speak Strong Revolution
Your Speak Strong call to action
“Speak Strong!” It’s a leadership skill, a success strategy and a moral imperative. Speak Strong is a hero’s journey, an awakening and an adventure.
It’s a call to action and an invitation to remake yourself, your life and career on a higher level.
Speak Strong means to communicate powerfully & effectively. It means to speak the simple truth and to rise to the communication needs of every situation. It means when someone needs to take charge of the conversation and tell the simple truth, you say, “I’ll go first.”
My Speak Strong book paves your spoken path to success with a three-part appeal: Say what you mean. Mean what you say. Don’t be mean when you say it. It’s simple. That’s what makes it so powerful.
Some boats need to be rocked
Has anyone ever told you not to rock the boat? Play it safe, go along to get along, don’t stir up trouble—you’ve heard all the reasons—or lame excuses—why you should ignore reality and stay silent when something needs to be said. Here’s a news flash for you…some boats NEED to be rocked—at the right time, for the right reasons and in the right way. Speak Strong tells you why, when and how to initiate “boat-rocking conversations” that will elevate your relationships to their highest level of honesty, clarity and effectiveness.
Master the skills behind powerful communication scripts, words and phrases
I’m a big fan of scripts and phrases to guide communication. They help you hear and understand what powerful communication sounds like and looks like and feels like. They give you the quick edge you need to make a conversation turn out right—especially in a pinch. When people find the words to discuss an issue, they find the courage to Speak Strong. When they don’t have the words, they usually say nothing.
However, scripts and phrases are developed on the basis of powerful principles and communication skills. That’s why Speak Strong reveals the over 50 communication skills that make PowerPhrases so effective. I clarify each Speak Strong skill with practical tips and examples, dos and don’ts, and new PowerPhrases and Poison Phrases—to help you victoriously navigate the rocky waters of high-risk, high-reward conversations. Read it cover to cover or pick out the skill you want to develop.
Audio bonus
Speak Strong comes with an audio CD that details essential conversations to lay the foundation for productive working relationships—whether you’re an executive, manager, supervisor, team leader and/or an ambitious employee. It outlines the conversations you will want to initiate with your newly developed Speak Strong skills.
PowerPhrases at Work CD
The audio that accompanies Speak Strong details the essential workplace conversations that set a foundation for success. Listen to discover the conversations you need to initiate.
Speak Strong: A Hero’s Journey
Speak Strong is a modern day hero’s journey. Any time you leave the familiar and recreate yourself at a higher level, it’s a noble quest. Will you answer the call?
Speak Strong for Leaders: The 5 C’s of Leadership Communication
The 5 C’s of Leadership Communication are: clarity, conviction, courage, candor and creativity. Each quality builds on the previous one to create a compelling message.
Speak Strong for Performance Managers: The TIPS System
Performance reviews are a delight when managers build the groundwork with a Totally Integrated Performance System. The TIPS system involves five processes, each with conversations that streamline the performance management process.
Speak Strong for Supervisors: How to be the Assertive Manager
Your number one job as a supervisor is to help employees do the job they were hired to do. Master the five conversations essential to this process.
Speak Strong for Team Leaders: Skillful Team Speak
Leading teams can seem like herding cats if team members haven’t agreed to vision, mission and values. These conversations will get your teams working together.
Speak Strong for Employees: The Entrepreneurial Employee
Employees who think like entrepreneurs and initiate these vital conversations will not only secure, but also enhance their jobs.
A Speak Strong call to Action: The Way of the Sword
It’s a call to action in the form of a poem by Author and Poet Jeffrey Armstrong. The Way of the Sword invites you to answer the call for your noble communication quest.
A welcome Speak Strong surprise
Get ready. Life as you knew it is over. You are about to get more of what you want. You are about to become a bigger player in your own life. You are about to command more attention than ever before.
Here’s what might surprise you. The stronger you become, the more others will enjoy being around you, working with you, being a part of your team and of your life. If you think that people won’t like you when you speak up, think again. People who speak out are more successful at work and at home. SpeakStrong helps you become one of those people. I wish you a thrilling and satisfying communication journey.
May you keep on Speaking Strong with:
(in the words of Jeffrey Armstrong)
“A will of tempered steel,
wielded with compassion
and the tenderness to feel.”
Speak Strong
Say what you MEAN. MEAN what you say.
Don't be MEAN when you say it.
Table of ContentsIntroduction: A Speak Strong Revolution
SpeakStrong Step 1: Commit to Code White
Introduction to Commit to Code White
Commit to Code White Skill Set #1: Awaken Your Inner Ostrich
Skill #1 - Stop saying things you don't mean
Skill #2 - Start noticing what you don't say
Skill #3 - Uncover eight lame excuses (and one shameful one)
Skill #4 - Get honest
Commit to Code White Skill Set #2: Open Your Eyes
Skill #5 - Cut to the core
Skill #6 - Establish your standard
Skill #7 - Lose your lame excuses
Skill #8 - Talk about how you talkSpeakStrong Step 2: Say What You Mean
Introduction to Say What You Mean
Say What You Mean Skill Set #1: Say What You Think
Skill #9 - Separate fact from opinion
Skill #10 - Establish credibility
Skill #11 - Express your opinion (without sounding opinionated)
Say What You Mean Skill Set #2: Say What You Feel
Skill #12 - Get over rationality myths
Skill #13 - Express your emotion (without sounding like a five-year old)
Skill #14 - Expand your vocabulary
Say What You Mean Skill Set #3: Say What You Want
Skill #15 - Dare to desire
Skill #16 - Prepare to ask
Skill #17 - Ask so you receive
Say What You Mean Skill Set #4: Add Persuasion
Skill #18 - Persuade, don't manipulate
Skill #19 - Talk to all three brains (including the one that really makes the decisions)
Skill #20 - Supercharge your message with persuasionSpeakStrong Step 3: Mean What You Say
Introduction to Mean What You Say
Mean What You Say Skill Set #1: Protect the Power
Skill #21 - Say it so they know you mean it
Skill #22 - Match your talk and your walk
Skill #23 - Specify and see it through
Mean What You Say Skill Set #2: Play Big
Skill #24 - Get real but not raw
Skill #25 - Don't let weak speak sneak in
Skill #26 - Expect to be taken seriously
Mean What You Say Skill Set #3: Be Resolute
Skill #27 - Establish boundaries
Skill #28 - Implement boundaries
Skill #29 - Communicate consequences (not disguised threats)
Mean What You Say Skill Set #4: Retrain to Respond
Skill #30 - Meet and greet your communication devil
Skill #31 - Stop, drop, and purge bad habits
Skill #32 - Out with the bad habits, in with the goodSpeakStrong Step 4: Don’t Be Mean When You Say It
Introduction to Don’t Be Mean When You Say It
Don’t Be Mean When You Say It Skill Set #1: Check Your Attitude
Skill #33 - Elevate thinking to elevate speaking
Skill #34 - Turn your negatives into positives (that get results)
Skill #35 - Express positive realism (not delusional fantasy)
Don’t Be Mean When You Say It Skill Set #2: Assert, Don’t Aggress
Skill #36 - Embrace true power
Skill #37 - Assert yourself (without inviting one of the "B" labels)
Skill #38 - Purge passive-aggressive habits
Don’t Be Mean When You Say It Skill Set #3: Give up the Games
Skill #39 - Be a uniter, not a divider
Skill #40 - Drop the distractions and the deceptions
Skill #41 - Stop manipulating
Don’t Be Mean When You Say It Skill Set #4: Purge the Poison
Skill #42 - Get guilt-free in accountability
Skill #43 - Put sarcasm in its place
Skill #44 - Identify issues (without using labels)
Skill #45 - Clean up counterfeit communicationSpeakStrong Step 5: Speak Your Simple Truth
Introduction to Speak Your Simple Truth
Speak Your Simple Truth Skill Set #1: Express Yourself
Skill #46 - Communicate all you are
Skill #47 - Talk your way to self knowledge
Skill #48 - Define and communicate your uniqueness
Speak Your Simple Truth Skill Set #2: Create, Radiate and Elevate
Skill #49 - Talk an inspired walk
Skill #50 - Elevate conversations
Skill #51 - Relax into silenceAppendix
Article Summaries
More resources
Risky Conversation Assessment Form
Emotional Map
Feeling Words
About PowerPhrases
SpeakStrong Rules of Responsible Communication
SpeakStrong Quotes
Fabulous Formulas to Speak Strong
5 C's of Responsible Leadership
TIPS cards
Purchase Speak Strong |
All Power Potentials Publishing orders are processed through our secure SpeakStrong Shopping Cart


is the publishing arm of Meryl Runion's SpeakStrong, Inc.
and Unite and Concur


